Off the Mark Solutions is a boutique legal and brand strategy firm for consultants, service professionals, and subject-matter experts—aka Geniuses—who are ready to protect their intellectual assets, structure their business for scale, and grow with strategic, ongoing support.

Strategic Legal & Brand Architecture for Experts Who Think Bigger

In 2014, LaConya Murray—known as The Brand Attorney—entered the world of intellectual property law, a space where African American women make up less than 2% of the profession. She didn’t just enter the field—she redefined it. 

LaConya founded Off the Mark Solutions to empower high-achieving entrepreneurs with the legal and strategic tools they need to build businesses that reflect the full value of their expertise. What began as a boutique IP firm has evolved into a trusted partner for consultants, coaches, and service-based professionals ready to scale smart. 

We specialize in helping experts turn their intellectual capital into protected, profitable brands—through trademarks, copyrights, contracts, and strategic brand consulting. 

Our mission is to help African American community gain the freedom, independence, and wealth it deserves by providing access to legal and strategic resources that support business ownership, brand protection, and generational growth. 

We work with entrepreneurial masterminds—aka Geniuses—who are building businesses around their education and their experience and need a strategic partner to help them protect, position, and profit from their work.