Protect Your Brand With the MARKEDlock™ Experience
Attorney-led trademark protection designed for expert-led founders who want their brand harder to copy, harder to threaten, and easier to scale.
This isn’t a Filing Service
This is a brand protection experience.
We guide you from strategy to registration so you can market boldly, license confidently, and scale a brand that’s built to last.
The MARKEDlock™ Experience
A five‑step, high‑touch process designed for clarity, confidence, and long‑term protection.
1. Intake & Assessment- $297
We take time to understand your brand, your vision, and the business you’re building. Your trademark strategy should support the legacy you’re creating—not limit it.
2. Legal Landscape Review-$1497
We conduct a comprehensive, attorney‑led trademark search to analyze what already exists in the marketplace. This is where long‑term protection is won. Before you file, you’ll know exactly what risks exist, what opportunities are available, and how to move forward with confidence.
3. Strategic Positioning- $1497
Based on your goals and risk profile, we craft a tailored legal strategy to position your mark for the strongest possible protection. This is the part DIY tools and budget services cannot replicate. We’re not guessing. We’re positioning.
4. Application Execution- $597
We prepare and file your federal trademark application with precision. Every detail—every classification, every word—is intentional. We’re not submitting a form. We’re securing a federal asset.
5. Client Relationship Management- $500
Once filed, we don’t disappear. We manage the entire USPTO examination process with updates, tracking, communication, and guidance at every step so you never have to wonder what’s happening or what comes next.
What You Get
- High‑touch, attorney‑led representation from start to finish
- A comprehensive trademark search with clear analysis and guidance
- A custom legal strategy based on your goals and risk tolerance
- Precision drafting and filing of your USPTO application
- Full management of the USPTO process until your mark registers
- Proactive updates, transparent communication, and ongoing support
- A trusted legal partner committed to protecting your brand’s future
Who It’s For
The MARKEDlock™ Experience is designed for:
Expert‑led founders, coaches, consultants, and service providers
Brands preparing to scale, license, franchise, or expand
Founders who want clarity, protection, and peace of mind
Business owners who value strategy over shortcuts
Not a fit for:
Those seeking a cheap, quick, file‑and‑forget solution
Business owners unwilling to adjust branding if legal conflicts appear
Anyone looking for a DIY or bare-minimum approach to brand protection
We handle every step, from search to registration, so you never feel lost.
Your Investment
Total value of the MARKEDlock™ Experience: $4,388
Your investment: $2,100 total — including the USPTO filing fee (one class)
$2,100 to secure ownership of the brand your business is built on.
$2,100 to protect an asset that can generate returns for years.
$2,100 to eliminate confusion, avoid rebrands, and scale with confidence.
The Premium‑Grade Guarantee
Although no attorney can guarantee USPTO approval, here’s what we can guarantee:
You will be guided, advised, and represented with the same level of care and precision we give our longest‑standing clients. You will always know where your application stands, what comes next, and why. You will never be left guessing or feeling alone in the process.
Imagine waking up tomorrow knowing your brand is legally protected.
Imagine posting boldly, launching boldly, and marketing without fear.
Imagine building a business with a brand you can license, sell, or pass down.
That’s what the MARKEDlock™ Experience gives you.
Why Work With Us?
Proven Expertise
Over a decade of experience. 98% success rate. 5-star reviews.
Fast Turnaround
We respect your time and keep things moving.
Reliable Support
Every trademark, contract, and strategy delivered with precision and care.
We don’t just take legal tasks off your plate—we protect the identity of the business you’re building.
Frequently Asked Questions
You have questions, we have answers.
Off the Mark believes in letting the dancers dance and the singers sing. Our trademark registration service includes:
- a comprehensive trademark clearance search
- preparing and filing of the trademark application with the UnitedStates Patent and Trademark Office
- Responding to any office actions that may be issued against the application
- the filing fee for one mark in one class
Our trademark registration service is designed to allow our clients to operate in their realm of genius while we operate in ours.
When you work with Off the Mark you can expect to make informed decisions because education is the foundation of our business. We take our time to educate each of our clients on the trademark process and what to expect.
While working with us you can also expect competent service based on our almost 10 years of experience, timely communication, and a team that truly cares about the success of your business.
The trademark clearance search is a vital part of the trademark registration process. We cannot confidently file a trademark application without performing an in-house trademark clearance search For this reason we do not offer a trademark application only service.
No. The need for a profitable business prior to federal registration is a common misconception. Your business does not have to make money before you file for federal trademark registration. Despite what you see on social media, going from launch to profit can take time. If you wait until your business is profitable you risk additional legal fees to protect your brand.
Yes. Although trademark rights do not exist until the trademark is used to identify a good or service in commerce if you have a bona fide intent to use the trademark in commerce you can protect the mark. It is important for new businesses to take advantage of this.
Unfortunately, the process of starting a business has many steps and can take anywhere from a few months to a few years to go from conception to launch. Filing an intent to use trademark application can protect your brand during this phase and prevent you from having to rebrand for legal reasons down the road.
ABSOLUTELY! During the application process the USPTO will search their database for not just same but also similar trademarks in the same or related industry. If there is a conflict your application will be denied and your investment will go down the drain. A trademark clearance search is designed to find potential conflicts prior to filing the application to allow us to strategically prepare your application for registration.
It depends. If you have a hobby rather than a business the investment may not make sense. However, if you are building a business that provides a good or service in commerce a federal registered trademark is an investment that
- will help protect your unique presence in your market
- can increase the overall value of your brand. McDonald’s brand value is approximately $150 billion dollars.
- can be used a collateral in the future
- can be used to create an additional stream of revenue through licensing
Trademark registration depends on registrability—not just whether a name appears unused. Similar marks can cause refusals.
Additional USPTO fees apply for intent-to-use filings ($350 per class for Statement of Use).
The trademark registration process can take 9 months to 3 years, depending on the type of application filed and whether any office actions or objections occur.
The good news? Your protection starts the day we file your application.
Here’s what happens step by step:
Application Filed
We submit your application to the USPTO. From that moment, your filing date secures your priority rights.USPTO Review (8–9 Months)
Your application sits in the USPTO database for about 8–9 months before it’s assigned to an examining attorney.Examination & Office Actions
The examining attorney reviews your application.- If there are issues, they issue a non-final office action. You have 6 months to respond.
- If your response resolves the issues, the application moves forward. If not, another office action may be issued.
Publication for Opposition (30 Days)
If the application is approved, it’s published for public review. During this 30-day period, third parties can object if they believe your registration would harm their trademark rights.Final Steps
- If there are no objections, your application moves to final review and then registration.
- If you filed as intent-to-use, you’ll receive a Notice of Allowance and must submit a Statement of Use (with an additional USPTO fee of $350 per class).
A federal trademark registration can last indefinitely—as long as you keep it active.
Here’s what that means:
- Your initial registration is valid for 10 years.
- Between years 5 and 6, you must file a Declaration of Use (Section 8) to show you’re still using the mark.
- At the 10-year mark, you file a renewal (Section 9) to keep your registration alive.
- As long as you meet these maintenance requirements, your trademark can last forever.
Our office is located in Montgomery, Al. Although we are Alabama trademark attorneys, we serve clients throughout the United States.
LegalZoom is a DIY platform. We are an attorney-led trademark law firm. Here’s the difference:
Personalized Legal Review
LegalZoom does not provide legal advice or review your application for registrability. We conduct a comprehensive clearance search and give you an opinion letter before filing.Attorney-Led Filing
We prepare and file your application with precision, reducing the risk of costly mistakes and refusals.Direct Communication with USPTO
If the USPTO has questions, we handle the communication. LegalZoom leaves that to you.Office Action Support
We guide you through non-substantive office actions at no extra charge. LegalZoom charges extra or leaves you on your own.Flat Fee Transparency
Our fee includes the USPTO filing fee for one class and proactive updates throughout the process.
Bottom line: LegalZoom gives you forms. We give you legal strategy, peace of mind, and a partner who cares about protecting your brand.
No.
Our process is designed to save you time and make trademark protection simple. Everything you need is handled online:
- Secure checkout
- Engagement agreement and intake form
- Comprehensive clearance search and opinion letter
- Application drafting and filing
If you have questions after purchase, we’re here to help—but you don’t need a consultation to get started.
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