Brand Strategy Intensive - Off the Mark Solutions

Turn Your Genius Into Income.

Protect it. Position it. Profit from it.

Geniply™ is our signature coaching experience for experts ready to transform their intellectual property into a scalable brand. Whether you’re starting from scratch or already have a signature framework, Geniply™ helps you position your brand for premium clients, package your intellectual property into scalable offers, and monetize your method with confidence.

Are You:

An Expert

with a proven process—but your brand doesn’t reflect the depth of your work?

Ready to Stop

winging it and start leading with clarity?

In Need of

a brand that commands premium pricing and aligned clients?

You’ve spent years excelling in your career—leading teams, solving problems, and building systems that work.

Now you’re ready to build something for yourself.

You have ideas. You know your work gets results.
But turning that expertise into intellectual property?

Creating a brand that reflects your brilliance and generates income?

That part feels fuzzy.

You’re not looking for another job. You’re looking for a business built around your genius.

But no one ever taught you how to do that.

Your expertise isn’t just valuable—it’s ownable.

The systems you’ve built, the results you’ve delivered, the insights you’ve gained—they’re not just “what you did at work.” They’re the foundation of intellectual property that can be packaged, protected, and positioned to generate income.

You don’t need to start over.

You need to start strategically.

When you learn how to turn your experience into IP—and position it with intention—you stop trading time for money and start building a business that reflects your genius.

This is how you become known for your method.
This is how you build a brand that scales.
This is how you create a legacy.

Geniply™ is where your expertise becomes the foundation of your business.

This isn’t another course or coaching program filled with fluff. It’s a high-touch, strategic experience designed to help you turn your education and experience into intellectual property—and build a brand that sells.

Whether you’re starting with one idea or ready to build a legacy, Geniply™ meets you where you are:

Geniply™ Core helps you identify your most aligned IP asset and create a roadmap to monetize it.
Geniply™ Legacy Lab guides you through full implementation, legal protection, and long-term positioning.

You’ll walk away with clarity, confidence, and a business model rooted in your genius—so your ideas become assets, and your expertise becomes income.

Geniply™ Core

Start with clarity.

In Geniply™ Core, we’ll spend a one-month immersive experience designed to help you transform your expertise into powerful intellectual property. Together, we’ll shape your unique value into assets that stand out in the marketplace, build a monetization strategy that reflects your goals, and position your IP for long-term impact.

1:1 Strategy Session (2.5–3 hours)
IP Blueprint Quiz – Discover the best-fit format for your IP
High-level Asset Outline for your chosen IP
Offer Matrix Development
Intellectual Property Strategy Kickoff
30-Day Support via Private Channel

$5,000

Geniply™ Legacy Lab

Scale with strategy.

The Geniply™ Legacy Lab is a six month transformative experience, you’ll develop signature assets that reflect your unique expertise, structure them for long-term protection and profitability, and position your IP to become part of your legacy. Whether you’re creating licensing opportunities, digital products, or proprietary frameworks, this lab equips you with the tools and clarity to build intellectual property that endures—and elevates your brand for years to come.

Bi-weekly coaching or asynchronous support
Messaging refinement
Offer packaging
Intellectual property registration
Licensing Model Canvas
Trademark monitoring
Access to contract templates + one custom agreement
Ongoing Q&A and accountability

$18,000

What Clients Say

“This was the most clarity I’ve had in years. I finally feel like my brand reflects the level of work I do.”
“I walked away with language I now use everywhere—from my website to my pitch deck.”
“This wasn’t just branding—it was business therapy and strategy in one.”

You don’t need a massive audience or a viral moment to build a profitable brand.

You need a strategy that turns your expertise into intellectual property—and positions it to scale.

I’ve helped women just like you:

Go from scattered ideas to structured IP assets like courses, books, and podcasts

Launch premium offers rooted in their genius—not just their personality
Draft contracts that protect their IP, clarify client relationships, and support long-term growth

Shift from trading time for money to building scalable income streams

When your IP is positioned well, you don’t just get noticed—you get paid.

You don’t just build a brand—you build a legacy.

Geniply™ is for the expert who’s ready to build something of her own.

You’ve spent years in corporate, education, healthcare, or another traditional path—leading teams, solving problems, and delivering results. Now you’re ready to leverage that experience for yourself.

Geniply™ is designed for women who:

Are transitioning from a 9–5 into entrepreneurship

Want to build a brand rooted in their expertise—not just their personality

Have ideas but need help turning them into structured, income-generating assets

Value strategy, clarity, and legal protection

Are ready to stop winging it and start building with intention

Whether you’re just getting started or ready to scale, Geniply™ helps you build a business that reflects your genius—and protects it like a legacy.

Why Geniply™?

Your Genius + Intellectual Property = Multiply Your Revenue

Geniply™ is more than a name—it’s a formula.
We help you take what you know, turn it into what you own, and build a business that grows because of it.

Your ideas become assets. Your expertise becomes income. Your brand becomes a legacy.

Frequently Asked Questions

You have questions, we have answers.

What exactly is a Brand Strategy Intensive

It’s a focused intensive where we work one-on-one to audit your brand, refine your messaging, and build a scalable strategy rooted in your intellectual property. You’ll walk away with a custom roadmap and a clear plan to grow.

What if I already have a brand and offers?

Perfect. We’ll audit what you have, identify gaps or misalignments, and refine your positioning to support your next level of growth—especially if you’re looking to license your work or expand your reach.

Do I need to have a framework already?

Nope. We’ll help you extract and articulate your unique method or process during the session. If you already have one, we’ll refine and position it for licensing or scale.

What if I’m just starting out?

This is a great time to build your brand the right way—from the ground up. We’ll tailor the strategy to your stage and help you avoid common mistakes that cost time and credibility later.

Is this a substitute for a full brand design or marketing agency?

No, this is a strategic foundation. We focus on intellectual clarity, offer structure, and brand positioning. You’ll leave with a roadmap that can guide your design, marketing, and scaling efforts.

What if I’m not “creative” or good with words?

That’s exactly why this exists. We help you articulate your genius in a way that feels authentic and compelling—without jargon or fluff.

How do I know this is worth the investment?

You’re not just investing in a brand—you’re investing in a strategy that turns your expertise into a scalable asset. One day of clarity can save you months (or years) of trial and error.