Intellectual Property, Business Law & Contracts Blog

A Beginner’s Guide to Choosing the Right Business Entity

4 Key Considerations for New Entrepreneurs Starting a new business can be both exciting and daunting, especially when it comes to choosing the right business entity. This decision can significantly

How to Respond to a Cease-and-Desist Letter

Receiving a cease-and-desist letter can be an intimidating experience, especially for small business owners and entrepreneurs. However, understanding how to respond to such a letter can help you navigate the

Determining the Need for Federal Trademark Registration

Federal trademark registration is not suitable for every business, and it is crucial to understand what qualifies for such protection. Not every mark or symbol can be trademarked, and knowing

What Do Trademarks Really Protect?

Trademarks have become a buzzword among entrepreneurs and business owners. Despite their popularity, many business owners struggle to grasp what trademarks protect and why they are important. This article explores

Figi Water Girl Sues Figi For Unauthorized Use of Her Likeness

Fiji Water hired Kelleth Cuthbert as a model to promote their product at the Golden Globes. After becoming a social media hit, Cuthbert sued Fiji Water for creating an unauthorized

AT&T hit with false advertising lawsuit by Sprint for 5G claims

Last month Sprint sued AT&T alleging the company was misleading consumers into believing they were using 5th generation wireless network, when they weren’t. Sprint goes on to say that AT&T

Kim Kardashian’s Rebrand Comes with a few Trademark Challenges

Who was first? The recent buzz around the three way claim for a skincare industry trademark has the media in frenzy and wanting to know more about trademarks. Kim Kardashian,

Cool J Wins Trademark Lawsuit But Not For The Reason You Think

In late April of this year, LL received a default judgment against Guerrilla Division after they failed to respond to the lawsuit. I’m excited for the win but I don’t

Understanding Chargebacks and How to Overcome Disputes

Chargebacks can be a significant challenge for business owners, often leading to financial losses and strained customer relationships. A chargeback occurs when a customer disputes a transaction and requests their

Limitations on Trademark Registration

Trademark registration is a vital step for businesses aiming to protect their brand’s identity and value. Think of a trademark as your brand’s unique signature—it distinguishes your products or services