Blog – Page 2 – Off the Mark Solutions

Public Brand Use Creates Risk Without Federal Trademark Registration

Why “nothing has happened yet” isn’t the same as being protected. Most trademark problems don’t begin with a cease-and-desist letter. They begin much earlier, in a way

Forming an LLC Does Not Protect Your Brand Name

One of the most common assumptions business owners make is that forming an LLC protects their brand name. It feels like a reasonable conclusion. You

How Smart Business Owners Use Trademarks as Assets, Growth Strategies, and Protection Against Copycats

If you’re a business owner using your education, credentials, and lived experience to build a dope business, this is for you. You didn’t stumble into entrepreneurship by accident. You took what you know—your

The Legal Audit Every Business Needs: Structure, Contracts, and Intellectual Property Explained

Every business should perform a legal audit at the start of the year—and in this episode, Brand Attorney LaConya Murray walks you through the three

How to Finally Accomplish Your Goals This Year Without Starting Over?

What if this year, your goals actually worked for you—and not the other way around? In this episode of Own Your Genius, Brand Attorney LaConya Murray breaks

3 Ways to Let Your Data Do the Talking (and the Selling!)

Stop guessing. Start profiting. If you’ve ever launched an offer that flopped and thought, “What am I missing?”—this episode is your wake-up call. Guessing who your audience is? That’s costing you

Maximize Your Intellectual Property’s Reach and Profit with Smart Positioning

Is your message falling flat? You’re posting, emailing, creating content—but no one’s engaging. The problem isn’t your offer. It’s your positioning. In this episode, Attorney Murray shows you how to position your expertise—the ideas and experience that make you unique—so

Public Brand Use Creates Risk Without Federal Trademark Registration

Forming an LLC Does Not Protect Your Brand Name

How Smart Business Owners Use Trademarks as Assets, Growth Strategies, and Protection Against Copycats

The Legal Audit Every Business Needs: Structure, Contracts, and Intellectual Property Explained

How to Finally Accomplish Your Goals This Year Without Starting Over?

3 Ways to Let Your Data Do the Talking (and the Selling!)

Maximize Your Intellectual Property’s Reach and Profit with Smart Positioning

3 Steps to Lock Down Your Intellectual Property and Land Lucrative Licensing

Accidental Partnerships: Are You Legally Tied Together?

What’s Missing from Your Client Agreement?

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