Brand Strategy Intensive
Your Business Has Outgrown Generic Legal Advice. This Session Was Built for What Comes Next.
A focused 60-minute strategy session with LaConya Murray — designed for scaling experts who are ready to protect, position, and profit from their intellectual property at the next level.
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60
Minutes
.
$1500
Investment
.
1:1
With LaConya
.
Written
Deliverable
Who this is for
You're Ready for This If You're Already in Motion.
This session is for the Genius who has done the work — built the brand, registered the trademark, protected the content — and is now at an inflection point. You’re scaling, repositioning, or expanding, and you need a strategic partner who can see the full picture.
- You're ready to license your methodology, framework, or content and need to know how to structure it
- You're launching a new offer or brand extension and want your IP positioned correctly before you go to market
- You're building a team and need clarity on protecting your proprietary processes as you grow
- You've trademarked your brand but haven't thought strategically about your full IP portfolio
- You need expert eyes on your brand, your positioning, and your legal architecture — at the same time
Not the right fit
This is not a starting-from-scratch session. If you’re pre-launch and need foundational legal services first, start with trademark or copyright registration and return when you’re ready to scale.
Your investment
$1500
One focused 60-minute session with LaConya Murray, Esq. — plus a written Brand Strategy document delivered after your session.
- $1500 to get clear on exactly what your IP is worth and how to monetize it
- $1500 for a written strategy you can take straight into execution
- $1500 to stop leaving opportunity on the table and start building with intention
Your intellectual property deserves more than protection. It deserves positioning.
What we’ll work through together
No Generic Frameworks. No Surface-Level Advice.
In one focused session, LaConya brings her decade-plus of IP law and brand strategy expertise to bear on your business specifically — built around where you are and where you’re going.
01
IP Portfolio Review
A full review of your current intellectual property — what’s protected, what’s exposed, and what’s missing from your portfolio.
02
Licensing Opportunity Identification
What you can license, how to structure it, and who you can license it to — so your expertise generates revenue beyond the hours you put in.
03
Brand Architecture Clarity
How your offers, sub-brands, and extensions relate legally and strategically — so every part of your business is positioned intentionally.
04
Gap Analysis
Identification of the contracts, trademarks, or copyrights needed to support your next move before you make it.
05
Strategic Roadmap
A clear, prioritized plan for protecting and profiting from your IP at scale — delivered as a written Brand Strategy document after your session.
06
Your Questions, Answered
Direct access to LaConya’s expertise on whatever is most pressing for your brand right now — no gatekeeping, no generic answers.
Your deliverable
What You Walk Away With.
Written Brand Strategy Document
A customized written strategy covering your IP portfolio review, licensing opportunities, brand architecture recommendations, identified gaps, and a prioritized roadmap of next steps — delivered after your session.
Delivered by LaConya Murray, Esq.
How it works
Four steps from booking to strategy.
Book your session
Select your date and time. You’ll receive a confirmation and pre-session intake questions so we hit the ground running.
Pre-session intake
Complete a brief intake sharing your brand’s current state, your goals, and the specific challenges or opportunities you want to address.
Your Brand Strategy Intensive
A focused 60-minute session with LaConya — no fluff, no wasted time. Just clear, strategic thinking built around your brand and your next move.
Written strategy delivered
Your written Brand Strategy document is delivered after the session — a customized roadmap you can take straight into execution.
Who you’re working with
LaConya Murray, Esq.
Known as The Brand Attorney, LaConya Murray has spent over a decade at the intersection of intellectual property law and brand strategy. She’s helped consultants, coaches, and expert-led founders protect their brands, structure their IP, and build businesses that scale.
She doesn’t just see the legal picture. She sees the business behind it — and she knows how to connect the two in ways that create real, lasting value.
This session gives you direct, unfiltered access to that expertise — applied specifically to your brand and your next stage of growth.
Over a decade of experience
98% success rate
5-star reviews
Why off the mark
What sets us apart
Legal + brand in one session
Most attorneys see the legal picture. Most brand strategists miss the legal risks. LaConya sees both — and builds strategy that connects them.
Built for scaling experts
This isn’t a starter session. It’s designed specifically for founders who are already generating revenue and are ready to grow with intention and protection.
A deliverable you can use
You don’t leave with notes. You leave with a written Brand Strategy document — a concrete, customized roadmap built for execution.
Client testimonials
We love our clients
Posted on Google![]()
Ashley J. Wright25 August 2026
Attorney Murray and her team were very thorough and provided amazing support throughout the trademark process. Their attention to detail and professionalism is unmatched!Posted on Google![]()
Ashley Johnson15 November 2025
Attorney Murray and her team provided exceptional service in securing my trademark. If you're looking for professionals to help protect your brand, look no further. As a nonprofit founder, I knew from the start that I wanted to protect and safeguard my organization's name. Attorney Murray and her team were outstanding throughout the process, demonstrating expertise and professionalism that made the year-long journey well worth the wait. Highly recommend!Posted on Google![]()
Brittney McCurry-Wingate29 September 2025
As a small business owner, navigating the many compliance requirements and protecting my hard work can be challenging. While researching on my own is helpful, it doesn't compare to the dedication and support provided by Off The Mark IP Solutions. From initial agreements to understanding my business needs, and through all follow-up steps, their service was truly unmatched. Running a business keeps me busy, so having this team handle my trademark process was an absolute blessing.Posted on Google![]()
michelle johnson23 April 2025
Off the Mark IP Solutions continues to exceed expectations! I’ve worked with Off the Mark IP Solutions in the past to trademark my brand, and once again, their professionalism, clarity, and genuine support stood out during my recent consultation. The team has always been incredibly helpful, offering valuable feedback on my brand and guiding me toward the best trademark class for protection. During my latest meeting, I had several complex questions about brand visibility, tech challenges, trademark timing, and copyright concerns when using AI. Not only did the consultant answer thoughtfully, but they also posed insightful questions that helped me better understand my own goals and commitment to growing my brand. I especially appreciated the personalized feedback, the troubleshooting support (even though time was limited), and the invitation to a future webinar that directly addresses one of my concerns. The follow-up was equally impressive, receiving a summary of the meeting and clear next steps via email reinforced just how organized and client-focused this firm is. I’m grateful for their guidance and look forward to continuing to work with them on my upcoming projects. Highly Recommended!!!Posted on Google![]()
Keith Smith15 January 2025
I would like to extend my heartfelt gratitude to Off the Mark IP Solutions for their exceptional legal services in assisting me with obtaining my trademark. From the very beginning, their professionalism and expertise were evident, making the entire process seamless and stress-free. I highly recommend Off the Mark IP Solutions to anyone seeking legal assistance in trademark matters. Thank you and your team for your outstanding service.Posted on Google![]()
Joshua Johnson18 December 2024
Off The Mark Ip Solutions was everything I was looking for to get my business trademark. Great experience kept me informed every step of the way. Very efficient knowledgeable, and responsive. Highly recommend their services!Posted on Google![]()
Kimberly Jones17 December 2024
I had a fantastic experience with Off the Mark IP Solutions! They were incredibly helpful in guiding me through the trademark process, making it smooth and stress-free. LaConya is extremely professional, knowledgeable, and informative—she took the time to explain every step and ensured I was comfortable with the process. I highly recommend Off the Mark IP Solutions to anyone looking for reliable trademark services. They truly go above and beyond! NOLA EVENT PLANNERSPosted on Google![]()
monica veal11 December 2024
The road to accomplishing United States Trademark Certificate was long. Yet this team made me feel as though I filed the applicant and received a certificate when I woke the next day. I definitely advise anyone looking to protect their Intellectual Property and secure their legacy to choose Attorney Murray and her competent team of professionals to handle the dirty work.Posted on Google![]()
PolitSaint11 December 2024
I found this firm after receiving clear directions to protect my brand. There were several options and before choosing I researched each, then prayed. After prayer I was led to choose Attorney LaConya Murray. The date was 6/8/21. After a consultation that didn't leave me pressured to buy anything from her, I felt totally confident. Entrusting this process to the Off The Mark team was truly a wise decision. The process was time consuming as it took almost 3.5 years to obtain our certificate. During that time I was able to focus on other things vital to building the brand. They were efficient and professional in keeping me updated throughout the process. Attorney Murray was reachable and patient in explaining simple concepts that proved foriegn to me. In the very near future I will be using the service again to file other trademarks. I strongly suggests that if you're serious about branding your business & creations, to give them your baby. Don't cheat your legacy trying to so it all alone. Peace and Wellness ✍🏿The PolitSaint™️Posted on Google![]()
Shamis Pitts3 September 2024
I initially engaged LaConya Murray to support my company with navigating a trademark application and subsequently decided to enter into a retainer relationship with her via Off the Mark IP Solutions. I am SO glad that I did. LaConya is a thoughtful strategist who has the IP and contracts expertise and the business savvy to help me navigate all of my business needs. I also appreciate her sense of humor and willingness to get to know me as a person, which enhances her ability to effectively support me as a thought partner. I highly recommend LaConya and the OTM program.
Common questions
You have questions, we have answers
Trademark, copyright, and contract services solve specific legal problems. The Brand Strategy Intensive is a big-picture session that looks across your entire brand and IP portfolio — and builds a strategy for how all of it works together to protect and grow your business. It’s most valuable for founders who already have some legal protection in place and are ready to scale.
Not necessarily — but you should have an established business and be actively generating revenue. This session is designed for scaling founders, not those who are just getting started. If you’re pre-launch, start with our trademark or copyright services and come back when you’re ready to scale.
The written deliverable captures everything covered in your session — your IP portfolio review, licensing opportunities, brand architecture recommendations, identified gaps, and a prioritized roadmap of next steps. It’s customized to your business and ready to execute from the moment you receive it.
Your written Brand Strategy document will be delivered after your session. We’ll confirm the exact turnaround timeline at the time of booking.
Yes. Many clients who complete the Brand Strategy Intensive identify trademark filings, copyright registrations, or contracts they want to move forward on. Your strategy document will outline exactly what those next steps are, and we’re here to help you execute them.


