Brand Strategy Intensive

Your Business Has Outgrown Generic Legal Advice. This Session Was Built for What Comes Next.

A focused 60-minute strategy session with LaConya Murray — designed for scaling experts who are ready to protect, position, and profit from their intellectual property at the next level.

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60

Minutes

.

$1500

Investment

.

1:1

With LaConya

.

Written

Deliverable

Who this is for

You're Ready for This If You're Already in Motion.

This session is for the Genius who has done the work — built the brand, registered the trademark, protected the content — and is now at an inflection point. You’re scaling, repositioning, or expanding, and you need a strategic partner who can see the full picture.

Not the right fit

This is not a starting-from-scratch session. If you’re pre-launch and need foundational legal services first, start with trademark or copyright registration and return when you’re ready to scale.

Your investment

$1500

One focused 60-minute session with LaConya Murray, Esq. — plus a written Brand Strategy document delivered after your session.

Your intellectual property deserves more than protection. It deserves positioning.

What we’ll work through together

No Generic Frameworks. No Surface-Level Advice.

In one focused session, LaConya brings her decade-plus of IP law and brand strategy expertise to bear on your business specifically — built around where you are and where you’re going.

01

IP Portfolio Review

A full review of your current intellectual property — what’s protected, what’s exposed, and what’s missing from your portfolio.

02

Licensing Opportunity Identification

What you can license, how to structure it, and who you can license it to — so your expertise generates revenue beyond the hours you put in.

03

Brand Architecture Clarity

How your offers, sub-brands, and extensions relate legally and strategically — so every part of your business is positioned intentionally.

04

Gap Analysis

Identification of the contracts, trademarks, or copyrights needed to support your next move before you make it.

05

Strategic Roadmap

A clear, prioritized plan for protecting and profiting from your IP at scale — delivered as a written Brand Strategy document after your session.

06

Your Questions, Answered

Direct access to LaConya’s expertise on whatever is most pressing for your brand right now — no gatekeeping, no generic answers.

Your deliverable

What You Walk Away With.

After your session you’ll receive a written Brand Strategy document — a clear, customized strategic plan that captures everything covered in your session and gives you a concrete roadmap to implement.
 
This is not a generic template. It’s a strategy built around your brand, your business model, and your next stage of growth — written specifically for you and ready to execute.

Written Brand Strategy Document

A customized written strategy covering your IP portfolio review, licensing opportunities, brand architecture recommendations, identified gaps, and a prioritized roadmap of next steps — delivered after your session.

Delivered by LaConya Murray, Esq.

How it works

Four steps from booking to strategy.

01

Book your session

Select your date and time. You’ll receive a confirmation and pre-session intake questions so we hit the ground running.

02

Pre-session intake

Complete a brief intake sharing your brand’s current state, your goals, and the specific challenges or opportunities you want to address.

03

Your Brand Strategy Intensive

A focused 60-minute session with LaConya — no fluff, no wasted time. Just clear, strategic thinking built around your brand and your next move.

04

Written strategy delivered

Your written Brand Strategy document is delivered after the session — a customized roadmap you can take straight into execution.

Off the Mark IP Solutions provides ongoing legal support to micro and small business owners

Who you’re working with

LaConya Murray, Esq.

Known as The Brand Attorney, LaConya Murray has spent over a decade at the intersection of intellectual property law and brand strategy. She’s helped consultants, coaches, and expert-led founders protect their brands, structure their IP, and build businesses that scale.

She doesn’t just see the legal picture. She sees the business behind it — and she knows how to connect the two in ways that create real, lasting value.

This session gives you direct, unfiltered access to that expertise — applied specifically to your brand and your next stage of growth.

Over a decade of experience

98% success rate

5-star reviews

Why off the mark

What sets us apart

Legal + brand in one session

Most attorneys see the legal picture. Most brand strategists miss the legal risks. LaConya sees both — and builds strategy that connects them.

Built for scaling experts

This isn’t a starter session. It’s designed specifically for founders who are already generating revenue and are ready to grow with intention and protection.

A deliverable you can use

You don’t leave with notes. You leave with a written Brand Strategy document — a concrete, customized roadmap built for execution.

Client testimonials

We love our clients

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Ashley J. Wright profile picture
Ashley J. Wright
25 August 2026
Google star 1Google star 2Google star 3Google star 4Google star 5
Attorney Murray and her team were very thorough and provided amazing support throughout the trademark process. Their attention to detail and professionalism is unmatched!
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Ashley Johnson profile picture
Ashley Johnson
15 November 2025
Google star 1Google star 2Google star 3Google star 4Google star 5
Attorney Murray and her team provided exceptional service in securing my trademark. If you're looking for professionals to help protect your brand, look no further. As a nonprofit founder, I knew from the start that I wanted to protect and safeguard my organization's name. Attorney Murray and her team were outstanding throughout the process, demonstrating expertise and professionalism that made the year-long journey well worth the wait. Highly recommend!
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Brittney McCurry-Wingate profile picture
Brittney McCurry-Wingate
29 September 2025
Google star 1Google star 2Google star 3Google star 4Google star 5
As a small business owner, navigating the many compliance requirements and protecting my hard work can be challenging. While researching on my own is helpful, it doesn't compare to the dedication and support provided by Off The Mark IP Solutions. From initial agreements to understanding my business needs, and through all follow-up steps, their service was truly unmatched. Running a business keeps me busy, so having this team handle my trademark process was an absolute blessing.
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michelle johnson profile picture
michelle johnson
23 April 2025
Google star 1Google star 2Google star 3Google star 4Google star 5
Off the Mark IP Solutions continues to exceed expectations! I’ve worked with Off the Mark IP Solutions in the past to trademark my brand, and once again, their professionalism, clarity, and genuine support stood out during my recent consultation. The team has always been incredibly helpful, offering valuable feedback on my brand and guiding me toward the best trademark class for protection. During my latest meeting, I had several complex questions about brand visibility, tech challenges, trademark timing, and copyright concerns when using AI. Not only did the consultant answer thoughtfully, but they also posed insightful questions that helped me better understand my own goals and commitment to growing my brand. I especially appreciated the personalized feedback, the troubleshooting support (even though time was limited), and the invitation to a future webinar that directly addresses one of my concerns. The follow-up was equally impressive, receiving a summary of the meeting and clear next steps via email reinforced just how organized and client-focused this firm is. I’m grateful for their guidance and look forward to continuing to work with them on my upcoming projects. Highly Recommended!!!
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Keith Smith profile picture
Keith Smith
15 January 2025
Google star 1Google star 2Google star 3Google star 4Google star 5
I would like to extend my heartfelt gratitude to Off the Mark IP Solutions for their exceptional legal services in assisting me with obtaining my trademark. From the very beginning, their professionalism and expertise were evident, making the entire process seamless and stress-free. I highly recommend Off the Mark IP Solutions to anyone seeking legal assistance in trademark matters. Thank you and your team for your outstanding service.
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Joshua Johnson profile picture
Joshua Johnson
18 December 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
Off The Mark Ip Solutions was everything I was looking for to get my business trademark. Great experience kept me informed every step of the way. Very efficient knowledgeable, and responsive. Highly recommend their services!
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Kimberly Jones profile picture
Kimberly Jones
17 December 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
I had a fantastic experience with Off the Mark IP Solutions! They were incredibly helpful in guiding me through the trademark process, making it smooth and stress-free. LaConya is extremely professional, knowledgeable, and informative—she took the time to explain every step and ensured I was comfortable with the process. I highly recommend Off the Mark IP Solutions to anyone looking for reliable trademark services. They truly go above and beyond! NOLA EVENT PLANNERS
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monica veal profile picture
monica veal
11 December 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
The road to accomplishing United States Trademark Certificate was long. Yet this team made me feel as though I filed the applicant and received a certificate when I woke the next day. I definitely advise anyone looking to protect their Intellectual Property and secure their legacy to choose Attorney Murray and her competent team of professionals to handle the dirty work.
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PolitSaint profile picture
PolitSaint
11 December 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
I found this firm after receiving clear directions to protect my brand. There were several options and before choosing I researched each, then prayed. After prayer I was led to choose Attorney LaConya Murray. The date was 6/8/21. After a consultation that didn't leave me pressured to buy anything from her, I felt totally confident. Entrusting this process to the Off The Mark team was truly a wise decision. The process was time consuming as it took almost 3.5 years to obtain our certificate. During that time I was able to focus on other things vital to building the brand. They were efficient and professional in keeping me updated throughout the process. Attorney Murray was reachable and patient in explaining simple concepts that proved foriegn to me. In the very near future I will be using the service again to file other trademarks. I strongly suggests that if you're serious about branding your business & creations, to give them your baby. Don't cheat your legacy trying to so it all alone. Peace and Wellness ✍🏿The PolitSaint™️
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Shamis Pitts profile picture
Shamis Pitts
3 September 2024
Google star 1Google star 2Google star 3Google star 4Google star 5
I initially engaged LaConya Murray to support my company with navigating a trademark application and subsequently decided to enter into a retainer relationship with her via Off the Mark IP Solutions. I am SO glad that I did. LaConya is a thoughtful strategist who has the IP and contracts expertise and the business savvy to help me navigate all of my business needs. I also appreciate her sense of humor and willingness to get to know me as a person, which enhances her ability to effectively support me as a thought partner. I highly recommend LaConya and the OTM program.

Common questions

You have questions, we have answers

Trademark, copyright, and contract services solve specific legal problems. The Brand Strategy Intensive is a big-picture session that looks across your entire brand and IP portfolio — and builds a strategy for how all of it works together to protect and grow your business. It’s most valuable for founders who already have some legal protection in place and are ready to scale.

Not necessarily — but you should have an established business and be actively generating revenue. This session is designed for scaling founders, not those who are just getting started. If you’re pre-launch, start with our trademark or copyright services and come back when you’re ready to scale.

The written deliverable captures everything covered in your session — your IP portfolio review, licensing opportunities, brand architecture recommendations, identified gaps, and a prioritized roadmap of next steps. It’s customized to your business and ready to execute from the moment you receive it.

Your written Brand Strategy document will be delivered after your session. We’ll confirm the exact turnaround timeline at the time of booking.

Yes. Many clients who complete the Brand Strategy Intensive identify trademark filings, copyright registrations, or contracts they want to move forward on. Your strategy document will outline exactly what those next steps are, and we’re here to help you execute them.

Ready to Protect What You've Built?

Your brand has grown. Your strategy should too. Let's build a legal and brand foundation that's ready for the level you're stepping into.

FREE GUIDE

Your brand is protected.
Is it positioned to pay you?

The Strategy Gap shows you the five signs your IP is protected but not positioned — and the Portfolio Scorecard that turns your gaps into your next moves. Built for experts who think big.

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